Our handy advertising guide, People-Friendly Places™, is published 4 times per year. For 2008, we are offering Winter - January/February / March, Spring - April/May/ June, Summer - July/August/September and Fall - October/November/December.

An ad schedule in People-Friendly Places™ is a sure way to reach many thousnds of the more than 2 million* annual riders who are looking for retailers, services and restaurants right along The Detroit People Mover route. Each quarterly issue highlights Downtown Detroit events, places to go and see, and people-friendly businesses who are eager to serve our riders. Each ad also directs the rider to exit at the appropriate People Mover station closest to that business.

*2,368,361 (2006)

Advertising rates:

Ad Size 1X 4X Full Page $800.00 $700.00 Half Page (Vertical or Horizontal) $550.00 $500.00 Cover Positions         $1,000.00   $900.00

Ad Specs:

Full page
4.25” wide x 7.75” deep

Half Page Vertical
2” wide x 7.75” deep

Half Page Horizontal
4.25” wide x 3.75 deep

All ads are 4-color process.  No extra charge for full-page bleed; Allow an addtional 1/4" on all sides with same live copy area as above. Full Page Trim Dimensions: 4.5" x 8" 

DEADLINES:  The 10th of the month preceding the first month of the new quarter.  For example, the deadline for the winter issue (January - March) is always December 10.

All rates are net to advertiser.

 2008 People Friendly Places Rate Card

For more information, contact the People Mover Marketing Department at (313) 224-2160 or email us at dgreen@thepeoplemover.com.